Category Archive for "Online Reputation Management"
Prepare for the worst. #SocialCrisis 3
One of the main things I have observed from being involved in numerous crisis is that in the heat of a crisis the quality of thinking is generally reduced, the ability to make decisions becomes paralysed and common sense gets…
Social Media Crisis come in all shapes and sizes. #SocialCrisis 2
Social media crisis come in all shapes and forms. As social media crisis are still pretty new they come in all shapes and forms and many companies are only discovering them the hard way as the stumble through them. Instances…
Social Crisis Attributes. SocialCrisis #1
Social media crisis are all the rage. Nothing drives sharing faster through the social-verse than a company or individual falling flat on their face. The shock for most companies is the speed that it unfolds, the paralytic effect it has on…
I gave you a nod – I did not invite you into my home.
I always think that a Facebook like is similar to a nod – a casual nod at that. However likes are a serious business with Pennys topping the chart in Ireland at almost 376,000 likes quickly followed by Lidl with…
Social Media Emphasis on ORM at Search Marketing World 2009
Social Media engagement seemed to be the big winner at Search Marketing World this year. The beauty and horror of these events is that you get to pick and choose the sections you can attend but invariably the ones you…
