Did George Hook Cause the Twitter Numbers to Jump?
I was part of a panel at the last Enterprise Ireland eBusiness Masterclass moderated by Darragh Doyle and had the pleasure of listening to Roger Galligan from Cognotent (also Irish blogs and Irishpressreleases.ie). In his presentation he discussed how the traditional media was…
Books I read – No. 1 – Ireland’s Burning
The Irish Times interview with James Lovelock gave me a nudge to finish the final chapter of RTE Paul Cunningham’s book called Ireland’s Burning. James Lovelock is a world thinker on environmental issues and takes a very grim view of…
Nice tool for checking the strength of your message
I have stumbled on lots of online tools that are interesting but trying to find an application for them in PR is sometimes a struggle. Twitter Mosaic for example is a nice tool but does not have huge amount of…
Social Media Emphasis on ORM at Search Marketing World 2009
Social Media engagement seemed to be the big winner at Search Marketing World this year. The beauty and horror of these events is that you get to pick and choose the sections you can attend but invariably the ones you…
Online PR Distribution Debate Opened Up Again?
The launch of a new press release distribution service called PR Zone is likely to open up the debate about public relations companies using online distribution services once again. The PR industry has been slow enough to embrace these type services…
Are we facing online newspaper subscriptions again?
Siobhan O’Connell wrote an interesting piece in the yesterdays Irish Times about how newspapers need to make online content profitable. One of the things I took from it was that broadsheets are losing readership numbers to tabloids which would appear…
